Nest Keepers

JULY / 2024
Project Type: Logo Suite, Visual Identity, Branding, Freelance

This client work is for Nest Keepers, a small woman-owned residential cleaning business that provides quality home cleaning services at affordable prices. Despite being in business for quite some time, Nest Keepers never had any official logo or branding to represent them, so it was quite the honor when they reached out for me to help bring their vision to life and I was committed to provide it exactly how they wanted and more.

Nest Keepers is more than just a cleaning service, they value their clients as people and the relationships that come with them. To reflect that, they wanted their logo to feel like something both long term clients and new customers could trust and love. To achieve that, I developed a logo suite that felt hand-crafted with the same amount of care they put into their cleaning services for their own clients. I illustrated a simple yet elegant bird logo mark with a small twig placed in its beak to represent the keeping of a nest (referencing the business name and their services). This organic bird design paired with a timeless serif type face which I customized is the perfect combination and the comforting earthy tone color palette is the cherry on top. Overall, this visual identity brings an elevated look to Nest Keepers that feels just as familiar and unique as the decor in their clients homes.

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Nest Keepers

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